When most people think of hyperlinks, they think of linking two different web pages — such as a blog and a landing page — together. But not all hyperlinks can do just that, they can also link to a specific part of the page.

so remember that’s really the whole vocabulary you put together Industry Terms Your Audience Should Know, Now, when you refer to something that was said in that article, you can actually link to it – making it much easier for your audience to find out what you’re talking about. wanna see what i mean? Now Click here,
Awesome, isn’t it? The best part about all of this is that it is very easy to do yourself, even if you don’t have a wide HTML Knowledge, If the HTML-speak sounds confusing, just follow along with the real-world examples below.
Note: If you are a HubSpot customer, Follow these instructions.
What is HTML Hyperlink?
A hyperlink is a clickable link that can be linked to any html element on a webpage, such as an image or text. These links can be used to direct users to other pages on your site, to external websites, or even to specific parts of a webpage.
Hyperlinks are created using HTML code, which is the language used to structure your website. Using hyperlinks strategically can help you enhance the user experience on your website by guiding users through your content and helping them find relevant information.
What is HTML anchor link?
Also known as a jump link, an HTML anchor link is a link that takes you to a specific part of a webpage. Anchor links are especially helpful for guiding users through a long page. For example, you can create a table of contents at the top of your page using anchor links that link to different sections of your blog posts, making it easier for users to find the information they need.
external link vs jump link
A jump link is a link that ‘jumps’ to a specific part of a page on your website. However, external links are hyperlinks that direct users to a page on a different website.
Creating external links is a best practice when citing information from another source. Not only does it give credit where it is due, but it also helps users find more information about the topic they are reading about.
How to link to a specific part of a page
- Name the object or text you want to link to.
- Take the name you’ve chosen, and put it in an opening HTML anchor link tag.
- Full opening before that text or object Place the tag you want to link, and then a closing Add Tags.
- Create a hyperlink that will take you to that text or object.
Allowing people to effectively “jump” to a certain part of a webpage can help your business grow better and your content more accessible to your site visitors – but you must Make sure you do everything right. Here’s how to add step-by-step jump links to your content.
1. Name the object or text you want to link.
In a typical linking scenario, everything you need to link to has its own URL. However, in this scenario, you’re not linking to a new page with its own URL – so you’ll need to create a name for the link’s destination.
I would recommend using a word or phrase that describes the destination of the link. If you use a phrase, use underscores between each word instead of spaces, otherwise the code will not work.
Example
Let’s say we want to link to an example of a company using Facebook ads in a post. Here’s what I’ll use as the name of my object:
facebook_ads_example
Now, on to the next step.
2. Take the name you’ve chosen, and put it in an opening HTML anchor link tag.
In other words, replace the red part of the tag below with the name you chose in the previous step:
Example
<a id="https://blog.hubspot.com/marketing/facebook_ads_example">
3. That Full Opening Place the tag at the top before the text or object you want to link to, and after it with a closing Add Tags.
Doing so sets the location of the link. Now your code should look like this:
the object you want to link to.ए>
Example
<a id="facebook_ads_example">This is the Facebook ad example I want to link to.</a>
4. Create a hyperlink that will take you to that text or object.
Now, go to the part of the post where you want to place the hyperlink. you must add a specific href attribute, which indicates the destination of the hyperlink. However, in the part where you would normally include a URL, you would include the pound symbol (#) and then the name of the object you are linking to. Here’s what it looks like:
<a href= “https://blog.hubspot.com/marketing/#INSERT_YOUR_OBJECT_NAME_HERE“> Click here to view the content below.a>
Example
<a rel="noopener" target="_blank" href="https://blog.hubspot.com/marketing/#facebook_ads_example">Click here to see an example of how a company uses Facebook ads.</a>
And then you’re all set – you have a working hyperlink between two pieces of content on the same page. simple as that.
Why create an anchor link to go directly to a specific part of the page?
Even though creating anchor links adds a few more steps to your process before publishing a blog post, it can make a big impact on user experience.
Anchor links can be used to create features such as a table of contents, which can enhance the organization of longer blog posts.
Creating links that take you to a specific part of the page makes it much easier for users to navigate your content and find the information they’re looking for. Without the help of anchor links, users may scroll through the page for long periods of time, causing them to bounce.
Ultimately, your customers will appreciate skimable, easy-to-read content and may be more likely to return to your site or make a purchase because of it.
Create Anchor Links Easily
Linking to a specific part of a page is a simple way to make your content more user-oriented. In just a few short steps, you can create anchor links that make navigating long blog posts a piece of cake.
(Hey there, intro-curious folks! Click here To go back where you left off.)
Editor’s note: This post was originally published in July 2022 and has been updated for freshness, accuracy, and comprehensiveness.